Calen Coates
Creating the impossible excites me. Combining 3d animation with cutting edge Stable Diffusion image generation and Nuke VFX compositing lets us push creative boundaries and enables clients to explore innovative approaches to advertising. Whether it’s commercials, social media, or still images for the web and packaging, I’m prepared to create the impossible for your next project.
As Co-Director, 3d artist, and VFX artist, when asked for a futuristic take on an upcoming air fryer, we utilized motion control cinematography and technical 3d sequences to convey the product’s speed and innovative design. By presenting the air fryer’s technology in 3d space, we increased the production value (for low cost) and were able to offer extra-flexibility to our client as they developed the product alongside our commercial campaign. Our work set the tone for the entire launch campaign and helped propel this product to a mainstay for the brand.
Roles: Co-Director, 3d artist, VFX
Cosori TurboBlaze Air Fryer
As the 3d and VFX artist, I was tasked with creating a unique presentation for a new Tower Fan. We opted for a dream-like fantasy setting to transport viewers to a calm, cool setting. Not only did we save the client thousands of dollars by reducing physical production expenses, but we also set the tone for the entire launch campaign.
Roles: 3d Artist, VFX, Colorist
Levoit Tower Fan Launch
Levoit LVAC-200 Vacuum
As Co-Director, A.I. and VFX artist, creating a 2d-animated vacuum commercial without a traditional animation studio seemed out of reach. However, by utilizing experimental A.I. image generation, bold cinematography, and unique visual storytelling we crafted a commercial campaign that not only exceeded our client’s expectations but also drove sales beyond their expectations.
Roles: Co-Director, Editor, Colorist, VFX and AI artist
Kraken Boss Fight (Personal Project)
As a 3d and VFX artist, most of my professional work is focused on product visualization which means my time is spent on lighting, simulations, camera layout, and compositing. As an effort to develop my character modeling and animation skills, I put together a looping animation of a diver encountering a giant squid. I modeled and animated the characters, and the environment was kit-bashed from photo-scans of coral, sand, and various ocean elements.
Roles: 3d Artist, VFX, Colorist