Calen Coates
Stories are what connect us, and telling stories visually is what excites me. Whether it’s raising awareness for nonprofit activism, promoting a new product, or building brand recognition on social media, I’ve had the privilege of telling a variety of clients’ stories as a video editor, director, and 3-D artist. Your story matters, and I’d be honored to help tell it.
Levoit LVAC-200 Vacuum
As Co-Director and Post Production Lead, guiding the wildly ambitious creative vision to completion was up to me. Utilizing experimental A.I. image generation, bold cinematography, and unique visual storytelling we crafted a commercial campaign that not only exceeded our client’s expectations but also drove sales beyond their expectations.
Roles: Co-Director, Editor, Colorist, VFX and AI artist
Cosori TurboBlaze Air Fryer
As Co-Director and Post Production Lead, when asked for a futuristic take on an upcoming air fryer, I pulled out all the stops. Featuring motion control cinematography and slick 3d visuals, our work set the tone for the entire launch campaign and helped propel this product to a mainstay for the brand.
Roles: Co-Director, Editor, Colorist, Motion Graphics
No Kid Hungry: Chef Engagement
As Editor and Colorist, I was in charge of assembling hours of interviews and B-roll into a compelling narrative to help the nonprofit organization, No Kid Hungry, raise awareness and recruit support. This was a meaningful project for me because it combined my passion for cooking with my desire to give back to the community. It was my pleasure to support their Chef Engagement campaign.
Roles: Editor, Colorist, Motion Graphics
Levoit VortexIQ Explainer
It’s always nice when a commercial tells its story in a new way, and a cartoony-science themed explainer proved the perfect choice for this vacuum cleaner. I was responsible for bringing the director’s vision to life while balancing the production’s needs and stakeholders’ desires. With a large-scale production, expert-level organization, communication, and storytelling was must.
Roles: Editor, Colorist
Monrovia Plants: Craftsman Series
As Editor and Colorist, telling the stories of the men and women growing Monrovia plants and benefiting from them was the name of the game. Through a full series of videos we told a diverse range of stories highlighting the beauty of Monrovia’s plants and the people who enjoy them. Through this, we reached thousands of people online across multiple social media platforms.
Roles: Editor, Colorist, Motion Graphics
COVID-19 Virtual Graduations
If you have a knee-jerk reaction the the phrase “in these unprecedented times,” then you’ve most likely lived through the Covid-19 Pandemic. Like most things in 2020, this was an unusual project. Servicing at least 50 schools, including LAUSD, my team produced virtual high school graduations for thousands of students within only a few months. Editing, animating graphics, coordination with dozens of school administrators, and automating numerous post-processes was how we provided a small sense of normalcy for students in a turbulent year.
Roles: Editor, Colorist, Motion Graphics, Post Coordinator
Livestream Worship Service Direction
This music video represents my work as the livestream director for a small church in Temple City, CA. During 2020 I was asked to build and manage a livestream worship service for a church that previously had zero media resources or output. Starting from scratch, I built a multi-cam livestream system to provide a safe way for people to worship during the pandemic. Although the livestreams are not commercial quality, that was never the point. We told this church’s story each Sunday in a way that allowed the congregation safely worship during the Covid-19 lockdown.
Roles: Editor, Colorist, Motion Graphics, Director